Rank high in Google SERPs with optimized user-experience

There was time long back when SEO played a key factor to rank high in the Google SERPs. But as we know, change is permanent. Internet is always on the league of change and rapid development. With newer and robust technologies hitting the market every day. The things are unstoppable for sure. So, are the changes in the Google algorithm which keeps asking for more each month or year.

Why are the changes vital for high Google ranking?

The coming of new techniques, rather needs to improve the WordPress website Google ranking reckon you to choose a professional WordPress developer for hire. If the developer is not professional enough then there is a high chance that your website may not be able to grab a high position in the search results.

How is the position of a WordPress website defined by Google?

Surprisingly, there are over 200 significant factors that help the algorithm of Google to show the website to the people in the SERPs. The ultimate aim of Google is to present people with the best, relevant and useful information that would satisfy the user.

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Some factors that define the ranking of the WordPress website are as following:

- User-friendliness of the website has become much more important than anything else as it is all about the experience that user goes through when he spends time on the website.

- Another major factor is how much time a visitor spends on the website. Again, this depends on the UX of the website. So, choose an expert WordPress developer for hire to get a dynamic website.

- It will be surprising to note here that Google is moving away from the keyword-based model which may be not very delightful to hear for most of us but still truth is bitter. So, one should think of other techniques as we mentioned earlier.

- It is to be taken care by the WordPress website development company you hire that they create a top-notch website for navigation and seamless UI will increase engagement levels and one of the top factors to succeed in the digital world.

- It is high time that one changes the perception from keyword-based approach to user-engagement and UI-based approach. Title tags, meta tags and meta descriptions are the things of the past.

So, these are the benefits of making your WordPress website more user-friendly and breaking out of the old and obsolete keyword-based approach.

Tricks to Increase Target Traffic to your WordPress Website

Almost every website is developed keeping in mind the benefits it will have in the long-run for the company. There are a lot of expectations when a brand invests into website development. There are many kinds of platforms and CMSes which can be utilized to create a website.

One of the most popular Content Management Systems is definitely WordPress.

Most of the business owners choose WordPress website development because of the many benefits it has. Ease of use and hassle-free dashboard handling are just two pros of using WordPress over other CMSes. There are countless other benefits of using WordPress like strong SEO and amazing blogging platform.

Tips to bring target traffic to your WordPress website are:

Let’s get started with some really amazing tips that will help you build audience.

You can get professional services from WordPress website development company also, if you are not well-versed with these techniques.

1. High-quality organic traffic with SEO:

If you want to reach the potential customers of your business to your website, it is a good idea to put efforts into bringing organic traffic with:

1. On-site SEO strategies
2. Off-site SEO methods

Reach more people across the world who would be genuinely interested in your business and thus, you can easily enhance the user engagement and interaction on your website.

2. Keep it Social and Shareable!

  • Increase the reach by making your content on WordPress website shareable on social media platforms.
  • Keep posting on Facebook and Twitter etc. to show your presence and link back to the website. Be consistent.

3. Content is the king: Don’t forget Blogging!

  • Blogs on your WordPress website are obviously to be paid attention to.
  • Guest blogging on related websites will bring back targeted traffic to your website.
  • Be consistent and regular when you are posting blogs on your website.

4. Connect personally with exclusive offers:

Your website visitor gave you the most valuable thing- his/ her email address! It’s in your hands to use it to your benefit and get more traffic who genuinely showed their interest.

  • Use MailChimp that is an ultimate tool to send personalized emails to your subscribers.
  • Email stuff that looks exclusive for your subs. Discounts and Sales will definitely bring more traffic.

5. Convert leads by adding more videos:

  • Videos are definitely more addictive than banner ads. If used wisely, can increase traffic upto 200%.
  • To engage the users and interact with them to a genuine level, videos are a must.
  • People tend to connect with the videos and search for sources where they can find more.

6. Boost your WordPress website speed right away!

  • A WordPress website can easily become slow to load if there are obsolete plugins in the website.
  • Have you ever thought of getting rid of the old and obsolete plugins and other elements in your website?
  • It’s high time because most of the shoppers won’t return to slow loading websites.

7. Insight into traffic with Analytic:

Google Analytic is a great tool to check with the WordPress website performance every now and then.

  • You get to know about the traffic sources of your WordPress website.
  • Think of new strategies based on the performance.

8. Increase website search rank with backlinking:

There are a few rules which should be followed while backlinking:

  • Backlink to authoritative websites only. Don’t use unknown websites.
  • Interlink the articles of your own website so that the search engine rank can be boosted.

To conclude:

It is possible by bring a lot of laser target traffic to your WordPress website. The traffic should always be targeted so as to decrease the bounce rate of any website.

Make a Headway with Expert WordPress Development Services

WordPress community is gigantic! The rate at which the use of WordPress is expanding at a very fast speed. WordPress is one of the most popular content management systems ever and it’s fame is bound to increase. There are latest versions of WordPress every few months and for the better! So, why would not the demand for WordPress theme customization services increase?

WordPress: The Powerhouse of Top-Notch Websites

The scenario is no different than what used to be when WordPress launched back in 2003 and the fact is that WordPress now powers 23% of the total websites being run on the whole web.

WordPress is the reason of bread and butter for many freelancer developers too. Yes, WordPress is one of those golden milestones of the IT world which continue to lighten up the world around them. WordPress is that one powerhouse that gives a platform to the developers around the globe. A stage is set to show the creativity and here comes the role of a designer and a WordPress developer. A stunning website is created by hiring an expert developer for WordPress customization services.

Why consider WordPress theme customization at first place?

Essentially, every business is unique and thus, deserves an equally unique website. Here is when the role of WordPress theme customization companies come in. So, if you are a blogger or an entrepreneur looking to create a website that rocks your floor, go for a reputed and trusted web company which offers highly competitive and result-oriented WordPress development services. Remember, Rome wasn’t built in a day!

It may seem to be an easy way out to settle for basic WordPress themes and not make any modifications in the theme. But, why you must Not do it-

1. Same WordPress themes are used by so many business owners and developers, do not follow the crowd.
2. If you think your business is valuable to you and is unique, you need to show it to your audience. Your website is the face of your brand.
3. Brand reputation and identity is the first thumb rule of the marketing and if your website can’t give your brand, an identity it deserves, it will be a complete failure.
4. Companies that render WordPress theme customization and WordPress development services are in abundance.

So, keeping the last point in view, there is no point in procrastinating in hiring a well-known CMMI Level 3 accredited web designing and development company for the best WordPress customization services.

When you choose some of the best web experts to handle your website from scratch, you voluntarily decide to keep your website in safe and expert hands! A strong team giving you back means you will have the best time ever getting your website created.

A company with a great portfolio means the developers and designers of a company are reliable and trustable. Mark these words- the company should be customer-focused and should be available to resolve any queries at the client-end.

Ways To Faster Index Your Website For More Audience!

You have got a brilliant website ready, but there is no growth in the user data reported by Google Analytics. What could be the reason? Maybe, your website doesn’t top the list of search engine rankings.

Did you try doing anything about search engine ranking during WordPress web development beside using default features and adding few SEO plugins? Doing that will not be enough if you want to see the significant results. Indexing is the thing that you probably are missing on!

What is Indexing?

A search engine is nothing but a giant, sprawling index, a sort of database, which lists the websites that it knows. Once the search engines index a website, it probes in further to collect more information about it using bots.

Ways to better your website’s indexing:

Create an XML Sitemap

An XML Sitemap will give searching spiders a ‘layout’ of the pages on your site and how they are laid out or interconnected. You can use XML sitemaps to leave ‘directions’ for search crawlers to crawl your content easier and quicker.

Submit site Domain information to as many Search Engines as possible

The internet is a huge platform and search engines don’t automatically know everything. So when you design a new WP site, you have to inform the search engines about it. You can tell it to Google by creating an account and clicking on “Google Search Console” option available in your account. Add your website and Google will get to know about it.

Also, submit XML Sitemaps to Search Engines

Creating a sitemap was one thing and submitting it to search engines is another. They are closely related, but the later one helps more in getting your website indexed. Either submit it to Google or Bing. Both of these giants will help your website enough to get noticed by the users.

Create Backlinks

Backlinks direct people to your domain and site. With some ways a user can build backlinks, but the most useful is when someone uses your content as a reference in their posts, mentions your service. They are important because, with this, your website can get indexed without even submitting your sitemaps to search engines. As soon as a user enter his query, the search bots travel through their database to find significant content and gives it a higher rank.

Other ways to improve your website’s ranking:

- Add the RSS feed of your site to Feedburner to make it noticeable.
- Showcase your site on every popular social media channel by putting the URL in the ‘About section’ of the profile.
- Create content that’s worth sharing.


Once your website goes live, it’s necessary that it’s being regularly indexed by all popular search engines. Along with plugins and other SEO practices, this is one of the most useful ways to get that sweet, sweet organic search traffic.

Believe that is is only the start. Once your website gets indexed, watch your traffic grow like never before.