5 Tips to Boost Social Proof on WordPress Website

If you’ve already been jumbled up due to various alternatives available to choose the best CMS, we’ll take some burden off you and suggest WordPress right away! Hire an expert PSD to WordPress theme developer who will take into consideration all the tips and tricks to build a dynamic WordPress website. That will make your choice of WordPress befitting and justifiable!

A WordPress developer is little more than a coder or a programmer. He should also point out to the client that how important is it to invest time into researching and gathering up the social proofs to put up in the most impactful way on the website. It is a common fact that a layman may not know that what “works” and what not! So, let’s have a look at what it is?

What actually is a “social proof” and why it “works”?

It may be bit surprising to know that your website’s visual appeal and the content written all over your website has a direct relation with the psychology of your audience. The audience gives a few seconds to every website.

So, basically you have 2 seconds to impress your audience and convert leads.

Too less? Probably yes. But that’s a hard fact.

If you don’t have something on your website that can instantly convert leads, you are on the vulnerable side, sadly. You get 2 benefits when you take care of social proof elements in you website:

  • Arouse trust of your audience in your brand or products.
  • Lead conversion due to the super boost in the brand’s credibility.

5 best social proof strategies that “work wonders”:

Don’t overuse them, just the right combination will do!

1. Believe us, we all love to read testimonials:

Grab the attention of the audience with nicely presented testimonials.

Why is the homepage the best option to put up those precious testimonials?

Well, it is the first thing that your visitor sees on your website. They are the opinions and personal recommendations from the past or current users of the product or service. They are detailed or short descriptions of their experience of the product or service.

  • Using customer testimonials directly triggers the worries and doubts of the audience.
  • Immediately convinces them to buy the product in case they read the positive ones, of course.
  • Use a WordPress theme that support Testimonials widget/ plugins.

2. Image Testimonials are more effective than you think:

Images never go unnoticed. Especially, if we have placed right images at right positions, they grab special attention from the audience. This is the reason why images are being used in place of text testimonials. Gallery widget can be easily used in a WordPress website to showcase the before and after results.

  • Leaves a greater impact on the mind of the person.
  • Lets the viewers decide and let them feel that they are making the right decision since the result in front of them.
  • Instantly converts the leads.

3. Viewers connect easily to the “Success Stories”:

It is a mental strategy to trap into the interest of the potential customers. These social proofs are meant to trigger the queries that a person may have. The success stories instantly comes to the rescue and answers like this:

“Why should I buy the product or service?”

  • Particular pages or posts on WordPress website can be posted easily.
  • Link the success story with a particular product or a service using landing page.

4. Numbers are im(fact)ful. Use them to your profit!

Here is why use numbers in your WordPress website created by WordPress website development company which knows about the advantages of using social proofs:

  • Number of social shares. Apt plugins should be used like Social Counter for WordPress.
  • Tell your readers about how many email subscribers are there? Put a subscribe button carefully to leverage the benefit.

5. Certifications are to boast of:

If your brand or company has received many or even 1 certification that is industry standard, footer is the right place to showcase it all!

A person who is into WordPress website development, knows it well to include this into the footer section.

Conclusion:

Of course, there are quite a few strategies that we discussed above. WordPress rightly supports all these factors as many kinds of plugins are available.

Why do you need a professional for converting your PSD design to WordPress?

There are so many PSD to WordPress tutorials available online. They all promise that by reading these tutorials you will be able to convert PSD to WordPress. But just by following a tutorial you will not be able to covert a PSD to WordPress theme so easily. Mostly these tutorials can atmost give you a general idea about how to convert a PSD design to WordPress. But they are not able to give your practical details which is required to convert a design into WordPress theme. Hence with these tutorials you won’t be able to complete the task of PSD to WordPress conversion.

PSD design to WordPress is a professional work and for that you need an expert WordPress developer to convert your design into a fully functional website and it requires a lot of technical knowledge. You need to be expert in Adobe Photoshop, HTML, CSS, jQuery, JavaScript, PHP and WordPress.

First step of conversion of PSD design to WordPress is the slicing of the PSD file. Hence you must be an expert in Photoshop.

Next step is to create the markup. For this, you need to be an expert in HTML and HTML5. You should know about the HTML tags. You also need the knowledge of semantic markup and microdata so that your content is well read by search engines in a better way. After your markup is ready, you need to complete the design phase. For this, you need to be an expert in CSS, jQuery and JavaScript.

If you have a basic knowledge of HTML and CSS then it will not be enough. In order to create a theme in WordPress, you need to be an expert in PHP and WordPress.

You must be having in-depth knowledge of how WordPress works? Also you need to know what are action hooks and filter in WordPress? After that you must know about the template tags, template hierarchy and conditional tags. You should also know how to create a theme in WordPress and what is functions.php and what is style.css?

- As WordPress is coded in PHP hence if you want to use WordPress you need to be an expert in PHP.

- These are the things which you must know very well in order to accomplish simple PSD to WordPress conversion.

- And that’s not all. You also need to follow the standard coding practices, so that your code is W3C validated and it works across all browsers.

- Also if you know about the Search engine optimization(SEO) then you can work on improving the search engine ranking of your website.

- Also you need to have knowledge about user experience, website performance, loading time and caching.

As we have shown you, you need to know so many technical things just for PSD design to WordPress conversion. Hence it won’t be possible for you alone to fulfill this task unless until you have a strong team which is well versed in all of these technical aspects. Therefore it is best to hire professional WordPress developer for completing the task of PSD to WordPress conversion and designing in WordPress. If you hire an expert WordPress professional developer then not only your task will be completed quickly but also you will get lots of tips about how to improve your features and functionality of the WordPress site so that your online business can prosper.

To save time & money, Outsource PSD Conversion

Want to have a robust portal which not only functions smoothly but also adapts to the user’s screen? Already have a PSD file but want to further customize it? Own a business website and desire to add more interactive features in it? It will be good if you opt for PSD conversion services because it is the only way to which you can add all these above-mentioned functionalities in your portal.

But why PSD to WordPress conversion when there are so many other content management systems available in the market. At present, the web sphere is full of various CMS systems such as OSCommerce, Zencart, Magento, Drupal etc. The primary reason why most of the people are opting for WordPress is because it is an open-source tech which is not only easy to tweak but the modification process is also quite affordable.

No other CMS software can match with the features offered by the WordPress. With a WP-based site, you can get better results in comparison to other open-source software’. The best thing about WordPress powered site is that even a non-techie can also customize it as per his/her requirement. There are plenty of articles and tutorials available on the web which will assist you in tinkering your site’s functionality.

In case you don’t want to get into the hassle for modifying your site, then you take help of the professional. There are several web development firms and freelance developers in the industry which offer high quality and affordable WordPress development services. Before you hire someone for your project, make sure you do a little bit of the background check and browse through their portfolio to get an idea about their past work.

WordPress offers a state-of-the-art publishing platform suitable for both amateurs and experts. Today WordPress is powering around 35% of the sites which are live on the internet. With millions of users in its kitty, WordPress has become one of the leading CMS systems that too in a very short span of time. The WP CMS system offers a single admin panel through which users can manage their whole site. WordPress is a quite time saving as well as a search engine friendly option.

With the help of a dedicated developer, you can do a lot for your site. There are numerous companies in the market which offer WP template creation, plugin development and hosting services. There are certain factors that help in selecting the right firm for the PSD conversion process:

• Transparent working process
• Flexible payment plans
• Experienced workforce
• Working hours
• Cross-browser compatible theme
• CMS development and system design
• Project management system
• Proficiency in MY-SQL, JavaScript, XML.
• Fast & reliable service
• 100% hand-coded W3C valid XHTML/CSS
• Design integration and customization
• Custom modules development

Nowadays, the online business is catching pace. More and more people are getting in engaged in the eCommerce sector. And with the help of PSD conversion services, one can come up with a creative plus professional look site that too without spending many resources.

This Is Why WordPress Will Rule In 2017

The key to success on the competitive internet sphere is a user-friendly and flexible website. A business needs to have a solid online presence to meet with the short as well as long term agendas. This begins when you have a right platform for web development, which is WordPress.

This is where WordPress comes into play. Launched in 2003 as an all-in-one blogging platform, WordPress became the most powerful CMS of today. This led to an increased rate of PSD to WordPress and many other conversions. WordPress still has abilities for providing the best blogging features and businesses use it when needed to represent their marketing goals.

WordPress brings an unmatched ease of adding new web pages, blog posts, images or content of any type. Working with WordPress does not require any kinds of HTML or FTP software for creating or uploading content on the website. By default, simple coding has been done in WordPress. This makes it easier for the search engines to read and index the content of the website.

This ease of identifying and indexing of the web content gives a step-up to the ranking of the business websites. In addition, taking extra measures for search engine optimization of the website are more rewarding in the case of WordPress websites. This is because the platform comes with several built-in SEO attributes.

Similarly, businesses around the world do not have to go through the regular costs in hiring developers for making simple updates to the website. This eventually results in a greater control over the site and boost the presence on the web. You can also customize the user interface and design of the site all by yourself as you get used to the technology.

This way, a WordPress website offers its visitors a unique user-experience and boost the prospects of the brand on the internet. WordPress makes it possible for a business to set-up a blog anytime they wish for. This is how the site gets more interactive and dynamic than the similar websites with taking the presence of the company to an entire new level.

The framework is backed with a whole variety of plugins and extensions. Most of them are free, while the paid ones can be purchased by paying a nominal charge. So, a business can pick from these plugins to extend the desired functionality of the website.

WordPress is a scalable platform. It grows in the same manner as your business and its needs do. With the expansion of a firm, a website admin can set-up multiple users for managing the site where each admin has specific duties and authority.

Overall, a business can expect to gain a lot more once it decides to get along with dedicated and skilled WordPress developers. Hire the rightful resources and leverage the potential of the leading CMS software in the market.

Tips To Create An Ineffable User-Experience On eStore

With more and more people craving to shop online rather than visiting the stores personally, the E-Commerce world is spreading with great pace. The main reason for the success of any E-Commerce business is an alluring and professional website that gives customers countless opportunities. For this, you need the best platform that can easily fulfill your desires – WordPress.

There are many options to explore but WordPress is the prime platform for an E-Commerce website. Many trends like PSD to WordPress conversions, custom WordPress themes and so on are practiced by website owners to have a niche in the competition. WordPress, being an open source, is available for everyone. This means that just as you do, every other E-Commerce owner has access to this powerful tool.

So, in this case, it is important to understand that the website has to look unique and better than others, using the same resources. Thankfully with WordPress, customization is easy and some instant steps can be taken to boost up the online store.

Have A Visible Shopping Cart

To begin with, keep the shopping cart visible at all times. Have a specific place on the web page, where the cart is visible at all times. During the WordPress website development, this pointer should be kept in mind. Visitors like to check the status of their shopping frequently. It is even better if the cart is able to display the products selected by customers.

Most of the times, online shoppers get frowned when they find out that the products they selected were not added to the cart. More than 70% of the customers just log out from the website instead of going back and selecting the products again. Having a visible cart ensures the customers that the products are saved and they can easily move to the checkout page.

Add Essential Information On Every Page

If you think a visitor would start from the home page, you cannot be more wrong. If the search engine finds compatible words on the blog page, it will display those pages to the visitor. And the visitor will get going from that very page itself.

It is not possible to tell which chunk of the website would be available for the users. So, it is advised to add all the important information on all pages. The best way to go for it is to consider every page as important as your home page.

Use A Lighter Background Color

This might sound like something way simpler, but it does make a different. Darker backgrounds with products displaying in light prints strain the eyes of the visitors quickly. Instead, use a lighter color for the background with a black print. This will help the visitors to stay longer on the website and browse more products and offers.

Why WordPress Conversion Is A Must For Small And Medium Enterprises

Moved by the success stories of WordPress, today, many website owners are looking forward to converting their PSD files to WordPress.  Compelling PSD designs to WordPress conversion requires great knowledge and technical skills which are not found in every conversion service provider. You need to be very careful while hiring the service when you are looking for WordPress conversion.

WordPress  is the most effective way of creating the site since the maintenance and the experience of the website visitors will depend on the conversion process. By getting a PSD to WordPress conversion, a website owner gets complete control of the website by letting the site maintenance to a granular level. Here are some of the alluring benefits small and medium enterprises can enjoy when you opt for the WordPress service :

WordPress Is Affordable

The open source WordPress can be downloaded without paying any price.  So, there are no fees and licenses to use WordPress to convert the design. It is good for small and medium level firms for generating more business through the WordPress website. You do not even have to hire or pay any developers for the regular maintenance of the website.

Website Becomes SEO Friendly

WordPress enhances the visibility of the site for the search engines. The in-built features ensure that the website easily gets indexed and uplifts the brand. The features and the functions of the WordPress website development guides the search engine spiders through the posts, pages and different sections for relevant keywords. WordPress technology enables to organize and standardize the tags by using the templates.

Easy To Use

WordPress website management does not need programming level knowledge. With WordPress, all you need is the basics of content management system and general computer operations. Changes can be made instantly and without any assistance.

Social Media

WordPress websites are highly compatible with the social media plugins that include Facebook apps, YouTube apps, Twitter apps and all other trending social networks. You do not need to get a plugin developed. You even do not have to hire any programmers to implement the social media applications. The plugins and extensions are already available in the WordPress plugin directories which can be readily installed.

Conclusion

In order to cope up with the growing competition in the digital marketplace, small scale business owners need much more than a website. What a website owner needs to have is a web design which is not just appealing, but is also highly functional so that it ultimately helps in increasing the number of visitors and hence boost the revenue generation.

Is your WordPress CMS robust? Here is how?

With the rise in information technology, it has become very crucial for every business entrepreneur to hold a website on the internet. It will certainly assist you to increase sales and find customers in bulk. Although holding a website is not a cake walk, as it requires huge investment, professional developers to maintain it and further to market your website via effective SEO strategies to build brand image.

Therefore, WordPress is considered as the best choice for the majority of users who are seeking to get easy and best website development solution. WordPress is considered as the best platform as it helps to manage its content in a quick and uncomplicated way. After seeking for best PSD to WordPress conversion services, its easy Content Management System (CMS) helps the site owners to publish the content without any hassle. It not only contributes to publish the text but also provides support to add images, videos and sound instantly without engaging web developers.

There are a plethora of marketing, eCommerce, IT, media organizations who are using WordPress CMS to manage the content as per their convenience. The WordPress CMS has offered a perfect solution for marketing professionals, businesses owners today. It offers to manage their website content on a single web-hosted interface. This is simple, that if your business needs are complex, you will search for more capable CMS, which is, of course, WordPress.

So, here is the importance of WordPress Content Management System for your Website:

1. Plenty of Add-ons

WordPress content management system (CMS) comes loaded with a host of add-ons in the form of themes, plugins or extensions. These add-ons improves the functionality of a site. There are over 38,000 plugins available in the WP Plugins Repository and thousands of themes in the Themes Directory. You can also install several high-quality themes from trusted third-party sources for WordPress.

2. Customization Possibilities

The WordPress CMS is also popular because it offers tons of customization possibilities. The WordPress themes modifies the visual appearance of the site design. Additionally, the functionality of your site is also extended using WP plugins. And most importantly, WordPress comes with a theme options panel that allows for better customization. All you need is to change the theme settings without indulging with the codes.

3. Frequent Updates

The WordPress site is frequently upgraded. On an average, WP updated version is launched in every six months. Also, the WordPress CMS introduces security release quite often to overcome the security infringements. These frequent security updates helps the WordPress users to tackle the CMS from vulnerabilities and threats in an efficient manner.

4. Availability of Support Options

Novices meets plenty of hurdles when they’re trying to work with new software. But thankfully, WordPress provides numerous support options that contribute significant time in helping users perform web design and development in a hassle-free manner. There are a plethora of discussion forums on WordPress that can help you in addressing your specific project needs with ease.

Wrapping up

WordPress is a popular CMS on internet. Whether you’re a startup entrepreneur or a large business holder WordPress for website development is considered best for you.

How is it beneficial to switch to WordPress theme

The company’s website is the first place of contact where your customers interact with your business on the web. Regardless to say, your design must be fancy enough to catch your target audience. There are certainly no more chances to prove your worth online as a brand. So it is very crucial for every entrepreneur to set up a visually captivating website that could easily grab the attention of your targeted users.

So, therefore, to develop a beautiful website it is excellent to use PSD templates. It creates high-quality and beautiful internet sites on a small budget. And once you have Photoshop design ready for your website, the next step is to convert it into PSD to WordPress, as early as possible. It is because WordPress is the best platform for transforming your PSD template into a dynamic site. The platform is recognized as the most preferred content management system and takes out the pain associated with creating, editing and managing your style.

Do you still need genuine reasons that may initiate you to change your PSD design to WordPress theme? Here we go.

1. Turn sites fast around

When you develop a website from scratch, it is quite obvious one feel more satisfied and better achieved. As one prepares it from a theme, it can be less time-consuming and thus, allows the developer to reduce development cost and bring in more profits.

2. Eliminates the need for HTML Editing & FTP Software Requirement

The websites which are suing for PSD to WordPress conversion may include everything that can help the businesses to flourish. It does not offer the user to use HTML editing software. It also permits to use the theme, web and blog pages without any further additional requirement of HTML or FTP software.

3. 100% control over the website

WordPress helps you to supervise your website. PSD changes require developers and designer assistance. Therefore this conversion avoids the dependency on the designers and developers anymore for the petite changes. WordPress gives the simple interface to keep control on all the elements and roll out all the improvements all alone.

4. Build a Blog on the website

Converting your website from PSD to WordPress gives extra benefits. Undoubtedly the website owner can coordinate web journals in your site. It also gives the choice to empower RSS channels, remarkable capabilities, email membership, etc.

5. Positive Impact on Sales

The WordPress website build with fascinating and beautiful themes have a great impact on sales. If you get an experience to develop a theme from scratch, then we can also develop the next theme with the intention of selling. Great themes, offers huge potential for passive income.

6. Fully Customizable

Almost every WordPress themes are 100% customizable to meet business requirements. Let’s suppose you get attracted by design functions and aesthetics of a template, and you want to customize and personalize the colours with your brand image to make it compatible. You can do it easily with WordPress. It filters your search to colours, layout type, features, and subject theme.

So, with these bunch of advantages, it makes sense to convert your PSD design to WordPress theme. It provides one of the best options to empower your brand.

Best way to Backup WordPress Site

Web security is prone to many risks factors today. It is vulnerable to millions of users. So there is a great need to keep a backup of your WordPress website. From firewall solutions to scanning there are multiple things to learn and a lot to apply. So the best method to keep secured is to keep a humble backup.

If you’re under an impression that converting your website from PSD to WordPress theme is enough, then you’re mistaken. After converting your website into WordPress is only half the race won. To be 100% secured, it is crucial to backup your site.

Here is a short article illustrating you about how to maintain a backup of your WordPress site. Here are three reliable methods of backing up.

1. Host’s built-in Backups
2. Backing up with WordPress plugin.
3. Third Party off-site solutions

Host’s built-in Backups for your WordPress site

There are multiple hosts which offer the backup system in your plan, especially high end or managed WordPress host. The hosting giant hosting companies like WPEngine, Flywheel or Kinsta offer their clients a strong backup support.

Apart from this, managed WordPress hosts work with WordPress on the server level. It maintains backup much more efficiently than any other method. A generic host may still offer its users to use their backup systems.

Backing up with WordPress plugin

There are plenty of WordPress plugins which can be used for creating a backup of your WordPress website. Some are available free of cost while few are premium based. One of the best WordPress backup plugins is BackWpup. It is a comprehensive WordPress plugin with automatic scheduling comfort. It also helps the users to create different schedules about files and database.

One important thing to be noted here is that a backup cannot be a real backup if it is on the same server as the original. It is always better to maintain a backup on a different server to make sure that you may reinstall the files again in any worse situation.

Using plugins for backup gives peace of mind and free from headache of losing data. The downside of using plugins is that they are wasteful at times because restoration may require a developer, although it applies to any backup method.

Third Party off-site solutions

VaultPress is the major leader in the third party off-site solutions. The same organisation produces it which develops WordPress core. It offers great features to its users. It identifies in the background automatically and as per your requirement user can restore with a few simple clicks. It offers easy to review and threat fixation. It also provides FTP or SSH information and restores the backup automatically to your site.

The major advantages of using VaultPress are:

- VaultPress monitors backup activity in real-time.
- VaultPress keeps a regular check on susceptible files and suspicious changes with a simple button click.
- Restores Backups Automatically

The Perfect WordPress Solution

Now you must be thinking which backup method is the best? But I would suggest using a managed WordPress host to get automated backups. But using VaultPress is a good choice. This will offer you complete safety from threats. However, free backup plugins are also great options to use. They are 95% good to use. And once you start earning money, you can move to a premium solution.

Benefits of using Genesis Framework for WordPress users

Are you a WordPress users? Then you might have noticed that majority of professional WordPress developers often recommend using Genesis Framework from StudioPress. What is it? And why to use this Genesis Framework? These few questions that must be coming into your mind. So here in this article, we shall discuss Genesis Framework in detail.

What is Genesis Framework

Genesis Framework empowers the WordPress users to build incredible websites quickly and easily. Whether you’re an amateur or experienced developer and convert your PSD design to WordPress theme, Genesis provides the secure and search-engine-optimized foundation to the WordPress users. It comes built-in with features like multiple layouts, custom body post classes for each post, breadcrumbs, numeric navigation and tons of other cool features.

What makes Genesis so unique?

Well, there is numerous reason why Genesis is way they and ranked number one framework position in WordPress development industry.

Here are a few of the highlights as to why it has become the theme of choice for many different types of developers and owners.

1. Well-coded design

A team of developers maintains Genesis at StudioPress. This keeps a regular check on all the feedbacks and reviews provided by the framework and the theme. It is regularly updated and shows the best code practice which prevails compatibility with the latest versions of WordPress.

2. Genesis Theme Options

The Genesis’ default theme has a wide variety of options for website layout. The “layout chooser” would help you choose the desired layout for your website. Apart from this, there are multiple options than any other WordPress themes. It is because of the excellent way Genesis supports the framework.

Genesis Theme also comes integrated with dozens of widgets which include featured page widgets, featured posts widgets, etc. The additional changes help you to improve the design of the page without touching a single line of code.

3. Code Quality

Genesis theme code is very clean. It is well-written and provides the privilege to change the underlying code quickly and straightforwardly. The only thing is that may disappoint you is that you find a hack to influence WordPress’s core function.

4. SEO Options for Genesis

Genesis also comes with a pattern of inbuilt SEO options. It allows adding Meta titles, tags, descriptions and keywords and sample templates that beat 95% of the SEO Plugins.

5. Lifetime Customer Support

Genesis framework is backed with lifetime customer support for an unlimited number of websites you choose to develop. The default theme equipped with the detailed setup of instructions makes easier to get your website up. Moreover, the StudioPress offers a directory of helpful codes via tutorials. It helps to make modifications to your website structure and appearance.

Genesis has a huge community where provides an appropriate solution to the users problem. This also indicates that the users have petitioned the problem in a blog post or on the forum.

Conclusion :

Genesis Framework is a professional WordPress tools. At the same time, it is highly customizable. It appears professional and does not go too fancy with the designs. This may cost you higher, but it’s worth your money, time, and effort.