Things to consider while choosing a theme for WordPress theme customization

There are thousands of free and paid options when it comes to choosing a WordPress theme for WordPress Theme Customization for your dream website of your business. All themes look better than other themes.
Wordpress Customization Services

How do you choose WordPress best theme?

This article presents the most important things to consider, so you can choose the best WordPress theme for your website.

Why you should pay heed to choosing a WordPress theme?

With WordPress, all kinds of websites can be created. That’s why every theme fulfils the needs of different niches. Your WordPress theme needs to supplement the content of your website.

For example, if you write blogs for political or social issues, you need a theme that improves readability. On the other hand, some of the cool WordPress themes that look good can really make your website very slow. Nobody likes slow speed sites, especially Google, who want a higher ranking. The theme is the face of WordPress and plays an important role in displaying users and search engines. Find WordPress themes that have a look that will help you to support your website goals. The theme has to look good, but it does not affect usability or simplicity. Make sure the features of the theme are not too complicated. The purpose of web design is that the owner of a website finds the user information you need to help to be able to achieve the goal simultaneously with WordPress theme customization.

The theme feels good, but if it does not help get a new business and subscribers, this is not a good theme. This is not a good theme if a user does not really find a way that suits the website.

● WordPress theme should be multi-browser compatible:

Mobile devices and other handheld devices produce a lot of network traffic. According to the analytics of the site, this amount may be over 50% of traffic.

Google will show a mobile website suitable for mobile content. Regardless of the website theme and the population, all sites must be compatible and fully supported by mobile devices.

By default, most WordPress theme customization have already responded. However, sellers sell a fixed width that is unsuitable for mobile devices. Make sure the theme chosen on the site is mobile-friendly.

● WordPress theme should be multi-browser compatible:

The user uses many browsing platforms. The theme may look great from your browser, but problems with other browsers may be problematic.
This browser is compatible. Most WordPress theme customization developers are testing themes accurately using sophisticated browser compatibility testing tools. In that case, but they are clearly mentioned on this site, is not the case, Google Chrome, Firefox, Internet Explorer, to confirm the subject of different browsers, such as Safari, some of the reasons You can do it at any time.

● Theme should be compatible with various plugins:

The true power of WordPress comes from the WordPress Plugin. With these extensions you can do something on the WordPress site. There are many WordPress extensions, but some are mandatory WordPress extensions for all websites. Gravity Forms, Yoast SEO, W3 Total Cache, etc. Make sure the WordPress theme supports all popular extensions. If you are not sure, contact the developer.

● Multi-lingual website to reach wide range of audience:

Many WordPress sites are not in English. It is possible that you have created a webpage in a non-English language. Perhaps in the future, a multilingual WordPress site will be created. Make sure the WordPress theme customization is ready to translate and support the multilingual WordPress extension.

● Theme should be SEO-friendly and Google-friendly:

Your WordPress theme plays an important role in knowing the SEO site. In a good-looking theme, there is the possibility that an HTML that is not yet encoded is generated, it is possible to affect the performance of a site’s search engine. It may be difficult to analyze the source code itself. That’s why many advanced WordPress theme developers tell you why the page is optimized for SEO.

● Feedbacks and Reviews of the themes on the marketplace:

Another reliable indicator of the quality of the WordPress theme is the evaluation and review provided by users. If the theme has been sold to a third party on the market, the customer’s review will be displayed. Free WordPress themes can be found in the download list. The user’s comment and the number of stars will be displayed. Click on 5 stars to see all 5 star comments.

● Theme should come with Page Builder for customization:

Page Builder is a WordPress plugin, you can create a page layout using the drag and drop interface. Many advanced WordPress themes are always pre-loaded with Page Builder. Some of these page creators only use theme developers. Creating a login page with such a page creator may produce many unnecessary codes. Exchange sites require much cleaning of the pages. You need to choose a theme that includes one of the most popular sidebar add-ons for ultimate WordPress theme customization. You can buy these page creators separately and work with other themes.

Conclusion:

If you’ve destroyed the WordPress theme, you have to understand it yourself if you don’t hire appropriate WordPress theme customization company for your website. You can end up choosing third-party developers to solve the smallest problem. Choose a WordPress theme with excellent documentation and support options. The most common WordPress theme provides detailed documentation and provides one-year email support also. Be very careful to follow the suggestions above.

Best Way to Choose the Right WordPress Developer for WordPress Customization

Right now no business wants to left behind in the highly technical internet and smartphone powered world. Thus getting an online presence through a perfect website is every business’s dream. WordPress is the most popular CMS available in the market and right now accounts for more than 30% of all the websites on internet. Also due to the high level of competition is the online market, people are preferring high search engine optimized web portals. Good thing is that WordPress helps in creating search engine friendly websites which stands out different from the crowd. Hence the businesses need to choose a dedicated and experienced WordPress Developer with solid knowledge to get professionally designed customer centric WordPress powered blog or website to create a unique identity in the online market space. The state of the art publishing platform i.e. WordPress is the best possible solution to design customizable WordPress powered websites with features like XML-RPC interface, integrated backlist, responsiveness, intelligent text formatting and open proxy checker for spam protection, inbuilt user registration system, cross-blog communication tools, inbuilt SEO features and more.
Wordpress Developer
Hence doing WordPress Customization or building a customized WordPress website or blog is a challenging task and needs expert WordPress developers to get accomplished. If the WordPress developer is well skilled then only he can design a full accessible and visually appealing WordPress powered web portal with advanced features and functionalities. As web designing is an expert job hence the business should look for specialized web programmer with solid knowledge of advanced blogging platform WordPress. Now we will talk about some questions or tips based on which you can select the best WordPress developer to build custom WordPress site for you.

● Basic Qualification of the WordPress Developer

Check the qualification of the WordPress developer. He should be professional with good qualification and proper training in Computer Science, programming and WordPress development.

● Proficiency in Basic Programming Languages like PHP, MySQL, JavaScript and XML

Doing WordPress customization requires the WordPress developer to have expertise and proficiency in the basic programming languages like PHP, MySQL, JavaScript and XML hence make sure that the WordPress developer is expert in all of these.

● Solid Knowledge of Open Source WordPress Platform

The developer should have solid knowledge of working on open source WordPress blog publishing platform. If he has working knowledge of WordPress, then only hire him.

● Cost of Hiring the WordPress Developer

Check about the cost of hiring the WordPress developer. There are so many affordable WordPress developers available in the market hence you should not hire any expensive developer as it will increase your development cost.

● Maintenance and Technical Support

Check whether the WordPress developer provides proper technical and customer support and maintenance services post the development of the project. The developer should be available whenever you need him to update your website or to resolve any query. Even when your WordPress website goes live, you may need his services for doing some updation or customization in your WordPress site.

● Experience of WordPress Developer

Always select the WordPress developer who has atleast 5 years of experience in WordPress Development and WordPress customization. If you hire an unexperienced candidate, then it could hamper the quality of your WordPress website and even it can take more time to complete the site and waste your precious time.

Conclusion

When you have taken all of the above tips and questions into account while selecting the WordPress developer still you need to take some precaution in finalizing the best WordPress developer for your work. You can check whether the WordPress developer has knowledge of PSD to WordPress conversion and customization as it is the latest trend in the market to develop the attractive WordPress website by converting first the PSD files into WordPress themes. Hence for doing WordPress customization you need to hire a truly professional WordPress developer who is highly skilled, experienced, creative, professional and reliable then only he will be able to deliver quality WordPress customization work to you.

Why should you prefer WordPress theme customization?

It’s very much true that most of the people who want a very dynamic and unique website for their business get attracted to WordPress in the first sight. Is WordPress web development worth all the love and attention that it gets? May be yes? or a straight no? We’ve got an answer for each of your questions.
WordPress Customization

There has always been a fuss around WordPress theme customization and how easy is it?

How difficult is it and so on!

But first…

Why should you prefer WordPress web development?

Is installing a WordPress theme available after you install WordPress.org not enough? Well, you get a plethora of options of the themes to choose from and many of them are free and the best ones are actually paid/ premium.

A free theme in the directory of WordPress is also stunning with all the features that attract the web visitors. Why would you need to buy the premium theme then? If you ain’t into it, then the WordPress Developer that you hire for your website will do the task for you for sure.

Why choose Premium WordPress theme?

Premium themes have a lot many options that the free themes generally don’t have. A website can become more feature-rich and stunning if premium theme is bought and customized by a professional WordPress developer.

It will save you a ton of time creating your WordPress theme since it’s otherwise a long process with so many difficulties and issues. The theme support is awesome. The updation is easy and the cost of buying the theme is also not much. Most importantly, customization options are so much that one can do a lot of modifications easily.

Why is it important?

It improves and enhances the looks and the features of the website and the branding and identity of the website is also improved to a great level.

After the theme is purchased having a look at the exclusive features that it has, now it’s time to look out for a developer who can help you with the customization.

How to Customize a theme in WordPress?

There are some steps that will help customize the theme in a much hassle-free manner. With a little code hacks here and there, and code tweaks, one can easily create a website that is required according to the business requirements.

Your Guide to Customizing a Premium WordPress Theme:

There are two aspects to customizing a theme. Your theme may or may not have Theme Options panel. If it does have, go with it and easily customize everything. But, second case is if your theme doesn’t have theme options panel, you may want to follow the tips as below:

1. CSS Styling your WordPress theme:

Yes, it’s true that you have to have good knowledge of CSS and HTML. HTML is the structure of any WordPress theme that you will need to fill out with CSS styles. For instance: Colors and fonts. Unlimited possibilities exist when you are on the track to customize your website uniquely. While on the way to WordPress theme customization, you can even take help of plugins available for visual styling with editor.

2. Child Theme Method for Customization:

If you are not a developer, still want to take the risk yourself? Make sure that you use this method of customizing your theme. Make a child theme so that if your overhaul on the customization and tweaking goes wrong, you can still have the backup and not ruin your theme or live website very badly.

How to do Social Media Integration in your WordPress theme?

Being on social media pays! Yes, the time and efforts that you put n social media for more target audience reach is not disconnected from your website. Do you know that Google considers your social media influence for your website SEO also?

If your website doesn’t have social media integrated theme, you should still add the following?

● Integrate Share/like buttons of FB and Instagram.
● Post your content automatically to social media with the help of plugins.
● Insert Follow buttons of your social media handles.

Conclusion:

So, we discussed some tips and reasons on how to customize a premium theme that you have bought. We would suggest hiring a WordPress theme customization company for the same.

Make a Headway with Expert WordPress Development Services

WordPress community is gigantic! The rate at which the use of WordPress is expanding at a very fast speed. WordPress is one of the most popular content management systems ever and it’s fame is bound to increase. There are latest versions of WordPress every few months and for the better! So, why would not the demand for WordPress theme customization services increase?

WordPress: The Powerhouse of Top-Notch Websites

The scenario is no different than what used to be when WordPress launched back in 2003 and the fact is that WordPress now powers 23% of the total websites being run on the whole web.

WordPress is the reason of bread and butter for many freelancer developers too. Yes, WordPress is one of those golden milestones of the IT world which continue to lighten up the world around them. WordPress is that one powerhouse that gives a platform to the developers around the globe. A stage is set to show the creativity and here comes the role of a designer and a WordPress developer. A stunning website is created by hiring an expert developer for WordPress customization services.

Why consider WordPress theme customization at first place?

Essentially, every business is unique and thus, deserves an equally unique website. Here is when the role of WordPress theme customization companies come in. So, if you are a blogger or an entrepreneur looking to create a website that rocks your floor, go for a reputed and trusted web company which offers highly competitive and result-oriented WordPress development services. Remember, Rome wasn’t built in a day!

It may seem to be an easy way out to settle for basic WordPress themes and not make any modifications in the theme. But, why you must Not do it-

1. Same WordPress themes are used by so many business owners and developers, do not follow the crowd.
2. If you think your business is valuable to you and is unique, you need to show it to your audience. Your website is the face of your brand.
3. Brand reputation and identity is the first thumb rule of the marketing and if your website can’t give your brand, an identity it deserves, it will be a complete failure.
4. Companies that render WordPress theme customization and WordPress development services are in abundance.

So, keeping the last point in view, there is no point in procrastinating in hiring a well-known CMMI Level 3 accredited web designing and development company for the best WordPress customization services.

When you choose some of the best web experts to handle your website from scratch, you voluntarily decide to keep your website in safe and expert hands! A strong team giving you back means you will have the best time ever getting your website created.

A company with a great portfolio means the developers and designers of a company are reliable and trustable. Mark these words- the company should be customer-focused and should be available to resolve any queries at the client-end.

WordPress Theme Options may soon turn good-for-nothing

When WordPress Theme options first came into existence, it was a thing of great pride and happiness for most of the WordPress users because it enables the WordPress users to change the Theme Settings and that too, without touching any CSS files or theme files. Even, there is no need of coding when you have Theme Options in hand.

For instance, the default theme of WordPress, that is Twenty Twelve, does not have a Theme Options menu, instead it uses the Theme Customizer option for WordPress theme customization, where in the users can live preview the changes made in the website before finalizing the changes. This is a great feature for WordPress Theme Customization.

This is indeed, a very helpful feature because it allows WordPress users to not risk the whole website and view what the website will look like after the changes are finalized. This is a holy grail for WordPress beginners or if ever, you would like to experiment with the theme modification for background colors, image placement etc.

Theme Options have options to modify the theme in these ways-

1. Layout
2. General
3. Fonts
4. Header
5. Sidebar
6. Comments
7. Footer
8. Pagination
9. Social

Other options are Advanced and Analytics. All the options in the Theme Options Menu are shown below in the image:

But, what is a thing of great surprise is that the Theme Options menu is losing it’s sheen and significance because of the very powerful and efficient Theme Customizer in WordPress to customize the themes. It allows users to live preview the website before finalising the changes made to the theme. The developers rendering WordPress web development services use this option as this is time-saving and saves any risk to the website.

Theme Customizer has been on the shelves from quite a while now. It was released in WordPress 3.4 and since then, the WordPress users have been using it for the options mentioned as:

  • Custom CSS
  • Image galleries
  • Layouts
  • Themes
  • Background colors
  • Custom text boxes
  • Plugin switches

There is no doubt that with the coming of the theme customizer, Theme Options Menu will become obsolete because of the reason that theme customizer provides almost same options to modify the themes as the Theme Options Menu and that too with much ease and no hassles.

Why would Theme Options will go Obsolete?

Theme Options will go obsolete because of many reasons.

First things first, even after downloading any modern, sophisticated theme in WordPress, Theme Options Menu seem to mark their existence in every other theme where it might not even be necessary. The best option, however, would be to go for WordPress web development services for best WordPress theme customization.

What would Theme Options do?

It would allow the designers, site admins and site owners to modify and customize the themes using easy Activate and Deactivate options. It was all easily done using no coding at the user-end.

Second reason, Theme Options would have a different menu in every site theme. It would certainly create problems.

How To Execute WordPress Customization?

WordPress is majorly coded in PHP, which makes it easy to customize as per the requirements of the website. With the help of a few custom plugins and assistance from WordPress customization services, you can shape your exclusive online identity. In this article, we will discuss some of the key steps to make the most out of the customization process.

In the era of cut-throat competition over the web, every business is trying to keep up with the emerging trends and sustain their customers. Many web technologies are utilized by the webmasters to create a bespoke online image. WordPress, being the most trusted open source content management systems, is known for enabling the developers to customize the platform to the granular level.


Analyze Your Theme

WordPress is the most reliable and preferred open source content management system. The platform has a flourishing community up its sleeves, given its immensely customizable nature. The WordPress content management system features a wide range of theme, from which an admin should choose the one that serves best for his business needs.

Use Custom Plugins

You can add unique features to your WordPress website with the help of custom plugins. For this, you can consult professional services who can provide you with the plugin developers. These plugins may be used for adding custom posts, transitions, managing the comment section and so on. Custom plugins can let you optimize the look and feel of your website within a few clicks. This will ensure that you serve your audience with a customized experience.

Keep The Appearance Clean And Sharp

A WordPress website which is sharp and looks trendy is able to attract more visitors and hence improve the search engine rankings. The developers must ensure that the final looks of the website are mesmerizing and feature interesting graphical elements. These kind of websites are able to fetch high traffic, given the enticing graphics and images they feature.

Your Website Should Speak For Your Objectives

This is is one of the key aspects which you should consider during a WordPress customization process. Customization does not mean that you lose your original organizational agendas. Rather, it should amplify the goals of your business and revamp your organizational image. So, you should ensure that the customization services are able to optimize the aesthetics of your WordPress website while sustaining the core interface.

If you follow these crucial aspects, you can be assured that you are able to feature the desirable elements in your WordPress website. By carefully undertaking the WordPress customization, which is possible only with the help of professional services, you can achieve what’s missing on your web portal and attract the maximum potential customers.

Apart from this, customization makes it possible to add the necessary modules to your website so that the admin may run multiple settings in the backend. By implementing the aspects mentioned above, your website gets a high traffic in return and you can flourish your online business with ease.

Hire Professional Developers To Enhance WP Customization

Designing a website which engages the visitor as soon as he lands on the homepage is perhaps what every web designer focus on achieving. When it comes to making use of an open source content management system, like WordPress, the real potential can be explored out there in the open.

With the advancement in web sphere, it is becoming clear that WordPress development services should be a crucial part of creating a competitive business website. With an interactive and user-friendly interface in mind, webmasters ensure that only the latest tools are used for creating an impeccable website.

The more a site is able to reach out the audience in a simple way, the better it is for the search engine rankings and visibility. To enhance the interaction of the visitors, customization is made as a part of the web development. This may include optimizing the aesthetics, adding a blog section, using interactive effects for navigation and much more.

When the WordPress theme customization is preferred by webmasters, they want to feature a blog section on their website. A blog helps a business in addressing the people in a casual way, keeping them updated about the latest news. Moreover, it becomes an effective place where people may interact with each other and share their personal experiences. This keeps the visitors engaged and boosts the brand reputation over the web.

Every website represents different motives of an online business. In order to ensure that the rightful tools are chosen for creating custom solutions, the hired WordPress developer should be able to design the template and its navigation as per the particular portal. Professional WordPress programmers are able to list down the expectations of the final product and hence work on it effectively.

Many web designers recommend getting assistance from a dedicated WordPress service provider to get the desired website. The skills and experience of an elite developer, who has experience over a wide range of projects and has the rightful knowledge of handling the complexities. As a result, it becomes important to hire WordPress resources for the best results.

Hiring professional WordPress development services helps in a better understanding of the CMS and accounts for discussing the profitable resources for web development. This is important to get the precise results which are in accordance with the needs of a business.

The need for a WordPress developer arise as soon as you consider WordPress customization. An expert is fundamentally required to revamp the business portal as per the standards of the web and make it available for users. A developer knows the nuts and bolts of the content management system and lets you run an effective website at all times.

In the cut-throat competition on the global web, customization has become necessary in order to make the website visibility over the search engine spectrum and rank higher. With the WordPress customization in place and a dedicated developer working on it, it can assure you that your website becomes a powerful business tool.

All you need to know about WordPress 4.7

The primary reason behind the popularity of WordPress content management system are the updates which they roll out on the regular basis. Usually, these updates include security patches, codes etc that help in making the WP-based website more stable, secure and functional. Recently, the WP introduced the latest version i.e WordPress 4.7 that comes loaded with some major changes.

The new version of WordPress is now available for download (manually) or else WP will automatically install it on your site. Along with this update, WordPress also came up with several new WordPress theme customization options and a default theme. This standard theme is available for both new and existing WordPress powered sites. Just like the old one, this new default theme can be personalized with widgets, navigation, social menus, logo, colors and much more.

Given below are some new features that come loaded in the latest WordPress 4.7:

All New Customization Experience

When it comes to customization, the entire process has been redone and setting up a new theme has become quite easier. Now the themes offer a placeholder content which appears when you will enter the customization mode. While using this mode, users will also come across the series of editing shortcuts that will appear on the left-hand side indicating what’s available for quick editing. Just click on the given options and start editing on the spot.

Video Headers

The WordPress 4.7 now allow videos to be used as the header media. Earlier the users can only add header image but in this new update, the site owners can also add videos coded in MP4 format or else they can also provide the link to a YouTube video. Make sure you have the ownership rights of the public videos which you will be uploading in the header.

Smart Menu Building

In most of the cases, people just have an idea for how they want to create a site before they have the actual content for their site. Now, when you would create navigation menus in WordPress, you can build new pages on the move. Whenever you would publish the changes, the new pages will be ready for you in the back end to add content to.

Custom CSS

In WordPress 4.7, you can quickly add custom CSS to your portal and get a live preview of what these changes will look like before making them permanent on your site. This new addition has proven to be more efficient than the older method which involved refreshing the page over and over again.

Some More Back End Tweaks

The latest WordPress version comes with some small backend tweaks like thumbnail previews of PDF files. So from now onwards the PDF’s will appear just like the images & videos in the media library. Moreover, new languages are added to the admin area of a site. As the company point outs, this step will come in handy if a diverse team is helping in managing a site and prefers different languages to the one the site is written in.

All you need to know about WordPress Templates

The WordPress content management system offers a systematic approach towards the development of websites. WP has a better and improved method for website design & development. The WP CMS comes loaded with several different tools and options that assist the developers in creating an efficient design for the business portals used by the smart entrepreneurs. WordPress has plenty of web development tools out of which every tool has its unique function that leads to complete development.

For instance, if you talk about the WP templates, they play a significant role in enhancing the outlook of the content published on your WP based site. With these templates, users can present their portal in a better manner. You can hire WordPress developer who will amalgamate the entire content with an apt template/theme and will provide you with a useful website that will surely take your business to greater heights.

What are WordPress templates?

The WordPress templates are functional with both PHP and CSS file format. The templates are designed in such a manner that they not only efficiently allocate the search of database content but also enable the theme potential showcased with the each & every layout of the web page. The systematic arrangement of various templates will result in a page order of the portal that attracts the masses towards to the website.

These templates are built by the designers who have a good amount of experience in providing fantastic WordPress template customization services. Templates are nothing but the arrangement of how a business firm puts up its proposal of selling products and services to its customers. The WP directory is full of free and paid templates, in case you want more enhanced and lucrative template design then you can opt for WordPress web development services. You can also take help of the internet in locating a reliable firm for your project.

These templates allow business organizations to experiment with the compilation of images, content and other media uploaded to the portal. You can also deploy multiple templates, amalgamate them together and can put them up on a single page of the website. Besides this, several efficient templates which you can purchase by paying a minimal amount. These paid themes display the content as per the latest provision laid out by the WP.

If you have a good budget for your web development project, then it will be good that you opt for the customized templates as you will get the template made as per your requirement. And if you have a tight budget then you can stick to free templates available in the WP directory. The WP is now able to recognize different sorts of theme files separately which is the primary reason perhaps these templates can be designed to a great extent.

Conclusion

With the support of WP templates, you can provide your portal with an amazing outlook that will undoubtedly keep your site ahead of your market competition.

DIVERSIFYING YOUR WEBSITE TO BE COMPATIBLE ACROSS MULTIPLE DEVICES

With the growing diversity in devices used to access the Internet, the most challenging aspect of website development is building a website that works in perfect unison with all the major operating systems and devices. If your website looks great on desktop systems but looks oddly out of place on iPhones and Androids, you have a perfect recipe for disaster right in your hands, and the sooner you do something about it, the lesser will be the consequences.

Source : Thinkwithgoogle.com

With such far-ranging Internet audience in terms of the devices, it has become imperative for businesses trying to reach out to their customers via the web to adapt. The focus has to be narrowed and the stratagem has to be made even more comprehensive. Keeping in lieu the same, different terms have started bouncing around the walls lately. Responsive designs and made-for-mobile websites are now increasingly been heard since the focus is shifting more and more on addressing all types of devices.

Here is why you need a website that works well across multiple devices:

Mobile Users are Expanding by the Minute

You don’t need to be a marketing or digital guru to know this for a fact that Smartphones have invaded the market. There is no bar in terms of age or purchasing power, everybody is pursuing to own a Smartphone wherefrom they can work on the move, stay connected to friends, family and colleagues and so on. As a website owner, you thus have to make sure that your website, which recieves a heavy chunk of visits from mobile devices as it does from desktops, adapts itself well to the smaller screen sizes. If you aren’t entirely convinced, here are the figurative findings of the Smart Insights for your due consideration:

- One-fifth of total Google searches are made from mobile browsers
2013 witnessed more than 50% of local searches made from mobile browsers.
- More than 60% people have a good feedback to give about the brands that offer good mobile-browsing experience.
- Close to 30% people access their emails on their mobile phones.

Image Source : Google.co.uk/

User Experience Above Everything Else

Gloss and extravagance no more work in the manner you want them to. Everything boils down to how good or bad is the user experience with your website. And the biggest measure to the UX of your website is how compatible it is with different devices and how fast it loads on the user’s browser.

Ways to Ensure a Multiple-Device-Friendly Website

There are more than one highly potent ways for you to deliver a website that works fine across several devices:

- Build Responsive Web Designs

Go for responsive web designs that ensure optimized website experience, irrespective of the screen size or operating system of the end users, the touch screen feature should work compatibly with the website and users should find your site more accessible and shareable.

- Build a Separate Mobile Website

Building separate mobile sites has also been a practice often followed by brands. Via this approach, the browser is responsible for detecting if the user is accessing web from a mobile device. If yes, they are redirected to the mobile version.

- Go for Dynamic Serving

You can also create a website that works across several devices by using dynamic serving. Here, your website has the same URL on different websites, but the HTML differs. Again, webserver detects the device type and accordingly, it sends across a custom page. So, you can have a website that displays finely on Smartphones, desktops, TV sets and so on. All that is needed is a little code customization by a coding expert.

How Baines and Ernst Serves to be The Most Perfect Example

Baines and Ernst is a seasoned player in the debt industry, having been in the reckoning from close to 2 decades now. They already had a widespread online presence to represent their brand to a wide band of audience but they were yet to take the plunge into mobile Internet till late 2011. This is the period when they woke up to the growing popularity of mobile phones and and the fact that the popularity was here to stay. Of course, the realization came via their Google Analytics report that suggested that a large portion of their users came from the mobile devices.

By the mid of 2012, Baines and Ernst launched their mobile-optimized site and they did see the results fairly improving. Yet, there was a constant tab kept on the user feedback and the incoming numbers. With the financial products involved a lot of intricacy, they needed their website to cut through all platforms, display information with equal ease on all devices, and yet not flood their users with too much.

This is when they embraced responsive web design, as it gave them a way to present their information to the customer in a way that it becomes accessible and visible across any screen, without them having to go to a separate mobile version of the website. The RWD approach has helped Baines and Ernst get rid of the hassles associated with managing multiple sites and yet have a website that offers equally good experience to users, irrespective of what device they are on. They experienced more than 10% growth in pages browsed per visit and the duration of visits from mobiles went up as high a 30%. but the most encouraging stat for the enterprise is the 51% increase in mobile conversion since their responsive web design made its foray.

Wrapping Up

The importance of making your website compatible across multiple devices cannot be overstated. And once you have got a solid slant towards this endeavor, make sure you are making all the right moves.

(Are you finding our posts interesting for a while. Subscribe Now! And we will keep you updated with latest updates. And if you need any assistance with your PSD to responsive WordPress theme, talk to our WordPress  developers today!)